Hello, my name is Stephen Ellis and I have partnered up with The Health Foundation of South Florida to create 10 conceptual posters to keep the community aware about the sole health of our region. When designing the posters, I wanted to highlight areas of South Florida with an action to get adults and children intrigued with my unique designs and style. I also wanted to use the Health Foundation’s priority areas that they focus on when getting grants. Going for a more bubbly, cartoonish, and playful style with the posters helped focus on the target audience. Overall, I wanted to highlight how you can be active, healthy, and overall be happier in your life and in community and to draw attention to this awareness.
These are a series of posters I created for the non-profit organization Greenpeace. Greenpeace uses peaceful protest and creative communication to bring awareness to a wide range of environmental issues. For the first four posters, I used the metaphor of the broken heart to depict the damage being done to environments such as the Arctic, the atmosphere, the ocean, and the Amazon. The middle two posters are to inspire people to find out more about the issues being addressed in the posters, which are the act of taking a pledge to join a food movement for a healthier and environmentally-friendly lifestyle, and the critical condition of the bees and what that means to us as a species. The last four posters focus on plastic pollution prevention and celebrate the people that have made small changes in their lifestyle to reduce plastic waste by doing things like refusing plastic straws and bags, bringing your own metal cutlery, and using reusable water bottles, as well as show the people that haven’t made these changes that these changes are doable and will make a difference if we do it as a collective group. I do this by using a playful approach with a combination of puns or a play on words and colorful illustrations, which is a contrast from many of the plastic pollution posters out right now which are educational but make the viewer feel overwhelmed and helpless to the issue. These posters were made as part of the Design is Change project and were donated to Greenpeace.
I created a series of posters for the non profit organization Our Kids of Miami-Dade and Monroe. Their mission is to ensure that children that have been abused, abandoned and neglected are given safe, loving, nurturing and permanent homes. This organization focuses on providing children love, care and guidance towards a path of excellence and I believe in that vision. I believe that every at-risk child can excel in all aspects of their lives. One important aspect is their professional endeavors. I believe that youth today should be passionate about something, and run with whatever it is that they love and turn it into their careers.
This organization is important to me because of its support of the environment and in sharing knowledge about preservation and experiencing national parks. It makes these parks accessible to kids from all sorts of income who often only know what it is like to live in an inner city. It keeps four South Florida parks afloat, in good state, and continues to allow it to interact with the South Florida community.
The posters are bright and playful illustrations that juxtapose these large national parks to simple house backyards to emphasize how these parks are close by. They also highlight activities that the parks offer and the magic of the flora and fauna that inhabit these areas.
These posters were created as part of the Design is Change project. I teamed up with a non-profit organization called “Dream in Green Miami”. Their work consists of partnering – up with schools within Miami-Dade County, and they create and develop educational workshops to educate children about the issue of climate change, and also encourage them to become more sustainable and adopt greener lifestyles by recycling, eating healthy, and exercising.
DESIGN IS CHANGE, GRAPHIC DESIGN III, GRA4818, ERIK SORIANO
For this semester I had the privilege of teaming up with the non-profit organization, “PETA,” also known as People for the Ethical Treatment of Animals. My inspiration came when I was reading up on each animal through the PETA.org site and I realized I wanted to express these animals through these articles that have been written on them. PETA focuses on four areas in which animals are being harmed the most and brings awareness through education, investigations, special events, research, campaigns, and legislation.
These posters were created as a concept design for Wildlife Conservation Society (WCS), a nonprofit organization whose mission is to save wildlife and wild places worldwide. Through science, conservation, action, and education they inspire people to value nature. WCS targets large, iconic, wide-ranging species, such as elephants, because of their essential value to the ecosystem health. My focus on this collection are African Elephants due to the illegal trade of their ivory tusks. Poachers hunt and kill this endangered species to harvest their tusks and sell on the black market, considering ivory is very valuable to unethical humans.
With this campaign, I intend to encourage people to help stop the ivory trafficking and promote the boycott of ivory while raising awareness of the consequences it brings to nature.