These are a series of posters I created for the non-profit organization Greenpeace. Greenpeace uses peaceful protest and creative communication to bring awareness to a wide range of environmental issues. For the first four posters, I used the metaphor of the broken heart to depict the damage being done to environments such as the Arctic, the atmosphere, the ocean, and the Amazon. The middle two posters are to inspire people to find out more about the issues being addressed in the posters, which are the act of taking a pledge to join a food movement for a healthier and environmentally-friendly lifestyle, and the critical condition of the bees and what that means to us as a species. The last four posters focus on plastic pollution prevention and celebrate the people that have made small changes in their lifestyle to reduce plastic waste by doing things like refusing plastic straws and bags, bringing your own metal cutlery, and using reusable water bottles, as well as show the people that haven’t made these changes that these changes are doable and will make a difference if we do it as a collective group. I do this by using a playful approach with a combination of puns or a play on words and colorful illustrations, which is a contrast from many of the plastic pollution posters out right now which are educational but make the viewer feel overwhelmed and helpless to the issue. These posters were made as part of the Design is Change project and were donated to Greenpeace.
Daniella Sauberer. Portfolio box with illustration, design, and branding works. Business card and Thank You card.
Website: https://daniellasauberer.wixsite.com/zaubercreative (temporary domain name)